Madison is the UK and Ireland’s largest distributor of cycle parts and accessories as well as a fast growing distributor within the active outdoor and lifestyle sales channels.
As a business we are committed to delivering excellence, for the globally recognised brands we represent, our loyal network of specialist retailers and for our discerning consumers.
Madison offers exceptional market knowledge and a tailored marketing strategy to ensure optimum brand exposure in the UK and Ireland. This is backed up with a state of the art warehouse and distribution operation, industry leading and award winning technology and a highly motivated team of sales and customer care professionals.
Established in 1977 as a small bicycle shop in West Hampstead, London, Madison has evolved over the years and now represents a highly enviable portfolio of world class brands. Madison has a dedicated and committed team of employees with a real passion for the business.